Case Study
Dell Technologies
Sr. Product Designer
Product design work across Dell's Services & Warranty experience. Explore the projects below, from rich media that explains service offerings to value based pricing for support plans.
Projects at Dell
Services & Warranty: Value Based Pricing
Value Based
Pricing
Sr. Product Designer
Redesigned support plan pricing to make each plan’s value clear, helping customers understand what they get for their money, compare benefits, and choose the right level of support for their needs.
Services & Warranty: Simplifying Support Selection
Simplifying Support
Selection
Sr. Product Designer
Redesigned support plan selection to make billing options and coverage duration clearer, with visible monthly and annual billing tabs and a dedicated duration selector so customers can set their preferences once before comparing plans.
Services & Warranty: Rich Media
Rich
Media
Product Designer
Led design & research for integrating rich media (e.g. videos) to better communicate service offerings and drive engagement. Conducted desk research and usability testing, to validate design decisions & ensure optimal user experience.